Grundlagen des Marketing

dc.contributor.authorLauer, Herman
dc.contributor.authorGeisbusch, Hans-Georg
dc.contributor.authorVeit, Thomas
dc.contributor.authorLinke, Klaus
dc.contributor.authorWeeser - Krell, Lothar M.
dc.contributor.authorHinze - Lietze, Sabine
dc.contributor.authorGeml, Richard
dc.contributor.authorSauermann, Peter
dc.contributor.authorNussbaum, Rainer
dc.contributor.authorGeisbusch, Dieter
dc.contributor.authorBarth, Hartmund
dc.contributor.authorSchmidt, Dietrich
dc.contributor.authorPraetorius, Matthias
dc.date.accessioned2024-02-02T08:40:06Z
dc.date.available2024-02-02T08:40:06Z
dc.date.issued1991
dc.identifier.urihttps://ruep.ue.poznan.pl/handle/item/8569
dc.languagede
dc.pubinfoLansberg/Lech
dc.publisherModerne Industrie
dc.relation.bookMarketing : Grundlagen, Instrumente und praktische Anwendungen
dc.relation.booklinkhttps://ruep.ue.poznan.pl/handle/item/8567
dc.relation.pages13-286
dc.rightsClosedAccess
dc.titleGrundlagen des Marketing
dc.typeMonographChapter
dspace.entity.typePublication