Marketing - Instrumente
dc.contributor.author | Geml, Richard | |
dc.contributor.author | Lauer, Hermann | |
dc.contributor.author | Nutten, Ingeborg | |
dc.contributor.author | Gries, Gerhard | |
dc.contributor.author | Ave - Lallemant, Wolfgang | |
dc.contributor.author | Geisbusch, Hans-Georg | |
dc.contributor.author | Weinberg, Georg-Michael | |
dc.contributor.author | Witt, Jurgen | |
dc.contributor.author | Schuring, Hendrik | |
dc.contributor.author | Weeser - Krell, Lothar M. | |
dc.contributor.author | Seifried, Gerhard | |
dc.contributor.author | Schott, Barbara | |
dc.contributor.author | Weis, Hans Christian | |
dc.contributor.author | Stadler, Marinus M. | |
dc.contributor.author | Schilz, Martin | |
dc.contributor.author | Richter, Helmut | |
dc.contributor.author | Muller - Hagedorn, Lothar | |
dc.date.accessioned | 2024-02-02T09:05:44Z | |
dc.date.available | 2024-02-02T09:05:44Z | |
dc.date.issued | 1991 | |
dc.identifier.uri | https://ruep.ue.poznan.pl/handle/item/8571 | |
dc.language | de | |
dc.pubinfo | Lansberg/Lech | |
dc.publisher | Moderne Industrie | |
dc.relation.book | Marketing : Grundlagen, Instrumente und praktische Anwendungen | |
dc.relation.booklink | https://ruep.ue.poznan.pl/handle/item/8567 | |
dc.relation.pages | 287-644 | |
dc.rights | ClosedAccess | |
dc.title | Marketing - Instrumente | |
dc.type | MonographChapter | |
dspace.entity.type | Publication |
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